Privacy Policy

Scope and Purpose

Regional Management Inc. (“RMI”), is committed to protecting the privacy and security of personal information of our applicants and tenants. This Privacy Policy describes how we collect, use, disclose, safeguard, and retain personal information in connection with our website, rental application process, tenant screening procedures, lease administration, online payment systems, and residential property management services conducted in the State of Maryland. By accessing our website or submitting personal information to us, you acknowledge that you have read and understand this Privacy Policy.

Collection of Personal Information

RMI collects personal information directly from applicants, tenants, property owners, vendors, and website visitors. The information we collect may include identifiers such as full name, residential and mailing address, email address, telephone number, date of birth, Social Security number for lawful screening purposes, and government-issued identification. We also collect financial information, including employment details, income verification, bank account information, payment card details, and rental payment history. In connection with residential tenant screening, we obtain consumer reports, credit reports, credit scores, criminal background information, eviction history within permissible limits, and rental history verification from a third-party screening provider. We also maintain lease documentation, maintenance records, insurance documentation, communications, and other information necessary to manage residential properties.

While on our website, through online applications, maintenance requests, showing requests, Tenant Web Access registration, site reservations, or general informational request forms we may collect your phone number to send and receive text messages. Any additional information you provide helps us improve our services and provide better support.

Information Sources

RMI collects information from multiple sources, including directly from you through applications and tenant portals, from consumer reporting agencies and background screening providers, from employers and prior landlords for verification purposes, and from secure third-party payment processors. All consumer reports are obtained and used in compliance with the federal Fair Credit Reporting Act and applicable Maryland law. Applicants provide written authorization before any background or credit screening is conducted.

Information Use

We use your data to evaluate rental applications, verify identity, conduct lawful screening, execute and administer lease agreements, collect rent and other lawful charges, provide maintenance and property management services, deliver text messages and updates related to our services, and comply with federal, state, and local housing and property laws, including Maryland landlord-tenant statutes and fair housing requirements. Personal information is not used for unlawful discriminatory purposes.

Cookies and Third-Party Analytics

RMI uses cookies and similar tracking technologies on its website to enhance functionality, improve user experience, and analyze website performance. Cookies may collect information such as IP address, browser type, device characteristics, pages visited, time spent on pages, referring URLs, and general geographic location. This information is used for internal business purposes including website optimization, troubleshooting, fraud prevention, and improving the effectiveness of communications.

We use a third-party analytics provider, Google Analytics, to collect and analyze information about how users interact with our website. Google Analytics uses cookies and similar technologies to gather information regarding website usage and to generate reports about website activity. RMI does not control how third parties use information collected through their technologies, and such use is governed by the privacy policies of those third parties.

You may control or disable cookies through your browser settings. Please note that disabling cookies may affect certain website features and functionality.

We do not use cookies to collect sensitive personal information such as Social Security numbers, financial account numbers, or tenant screening data through our public website. Any tracking technologies used are intended to support legitimate business interests, including website administration and service improvement, and are not used for the sale of personal information.

Retention of Data

We retain personal information only for as long as reasonably necessary to fulfill contractual obligations, comply with Maryland and federal recordkeeping requirements, resolve disputes, enforce agreements, and meet legal and regulatory obligations. Certain screening and tenancy records may be retained as required by fair housing laws and applicable statutes of limitation.

Data Security

RMI implements commercially reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, alteration, or disclosure. These safeguards include encrypted data transmission, restricted system access, secure tenant portals, vendor oversight, and internal confidentiality protocols. Despite these measures, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

Tenants may opt to make rental payments through a secure online payment platform operated by a third-party payment processor. RMI does not store credit card or banking account numbers. The privacy practices of third-party payment processors are governed by their own privacy policies.

RMI does not sell or share personal information. In the event of a data breach involving personal information, RMI will comply with all State and Federal Laws, provide proper notice to affected individuals when applicable, and notify the Maryland Attorney General.

SMS and Text Messaging

If you consent to receive communications from RMI via SMS or text messaging, you agree that we may send messages related to rental applications, lease administration, maintenance coordination, payment reminders, account notifications, and other property management matters. Standard message and data rates may apply. Consent to receive SMS communications is not a condition of entering into a lease. You may opt out of text messaging at any time by replying STOP to a message or by contacting us directly. After opting out, you may receive a final confirmation message. For assistance, you may reply HELP or contact us using the information provided below. See our Terms of Service statement for additional information.

Child Privacy

Our services are not directed to individuals under the age of eighteen, and we do not knowingly collect personal information from minors.

Accessibility

RMI is committed to ensuring digital accessibility for individuals with disabilities. Our Accessibility Statement, which describes our efforts to make our website accessible in accordance with applicable standards, is available on our website.

Update and Questions

We may update this Privacy Policy as needed to reflect changes in legal requirements or business practices. Updates will be posted on our website with a revised “Last Updated” date. Continued use of our website or services after changes are posted constitutes acceptance of the revised policy.

If you have questions about this Privacy Policy or wish to exercise your rights, you may contact:

Regional Management Inc.
11 East Fayette St
Baltimore, MD 21202
Info@Regionalmgmt.com
410-539-2370